Thursday, February 7, 2013

China, A Promising Luxury Market

-BY
NAVEEN KUMAR (19020)
HIMAVAN. V (19049)
DIVYANTH. K (19050)
BHAVANA. M (19012)

WHY mainland china?
CHINA, A PROMISING LUXURY MARKET
In a terra firma with an estimated population of 1.3 billion, there are 875,000 multimillionaires and 55,000 billionaires.

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Multimillionaires on average declare three cars and 4.4 luxury watches. Billionaires on average own cardinal cars and five luxury watches.
China in 2009 surpassed the United States in luxury consumption by making up 27.5% of the orbiculate luxury market. It is expected to take over from Japan in the top spot as early as 2015.
The acres is the youngest luxury market. 80% of consumers are less than 45 days old. The average age of the richest men: 60 in Europe, 47 in China (Wealth Report, 2006). Average of the wealthy changed to 39 in 2010.

Collection is one of the most important investments of Chinese multimillionaires Their collections admit:
Watches/jewellery: 44%
Ancient calligraphy and paintings 15%
booze: 13%
Cars: 12%
Contemporary art 7%

THE PYRAMID
white plague the pyramid to describe the case, the Swiss position at the apex, the Japanese living in the reign, mainland China, Hong Kong, India and Russia constitute a solid tower base. This pattern should remain unchanged in the coming years.

China dominates BRIC demand for watch brands
Global online demand for watch brands increase by +24.5% year-on-year in 2009, with China making up 59% of demand from the...If you want to get a full essay, rig it on our website: Orderessay



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