Effects of Electronic Media on Democratic Attitudes

Effects of electronic Media on Democratic Attitudes Diane Owen, Georgetown University ________________________________________ A paper delivered to the Democracy and the Globalization of Politics and the Economy International Conference Haus auf der Alb, Bad Urach, Germany October, 1999 German Federal force for Civic Education in co-operation with the State Agency for Civic Education, Stuttgart, Germany and the Center for Civic Education, Calabasas, CA USA ________________________________________ The past ten dollar bill has witnessed fundamental changes in the American volume media environment. Contemporary media technologies and data formatting innovations flummox created new ways of communicating and reaching audiences. sassy actors, such as talk show hosts and tabloid reporters, have entered the political communications environment, altering the rules by which journalists, leaders, and citizens negotiate the open sphere. The nature of the political media product has changed, becoming almost inextricably infused with entertainment content. In sum, the United States has entered a new media age. Electronic media dominate in the new media era even more than than in the recent past.

Technologies, such as the Internet, have rendered brand communication electronic, as traditional news organizations establish online counterparts to their newspapers and magazines. Further, the substance, form, and tendency of electronic communication has been altered radically. New-style electronic formats, such as Internet discussion groups and chat rooms, create new popular spaces and provide unprecedented opportunities for political discourse. It is clear that the transformation of the American media system has important implications for democratic citizenship, especially as audiences relationships to mass communication have been influenced significantly. However, perspectives on the prospects for democratic political systems in the new media era vary widely. The first goal of this paper is... If you want to get a full essay, order it on our website: Orderessay

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